In a landscape shaped by changing lifestyle preferences and renewed emphasis on space and livability, Avida Land—the mid-income residential brand of Ayala Land—is emerging as a key player in shaping the future of suburban homeownership in the Philippines.
The developer’s horizontal house-and-lot projects are seeing sustained growth across key provincial hubs like Laguna, Cavite, Pampanga, and Bulacan, where strategic infrastructure development and the rise of mixed-use Ayala Land Estates are fueling demand.
Proven Success in Key Estates
Avida’s recent developments tell a story of strong, market-responsive growth:
- Parklane Settings Vermosa sold nearly half of its inventory within three months of launch in 2022 and is now 92% sold.
- Verra Settings Vermosa reached 65% take-up in under a year and is now nearly fully sold at 96%.
- Crescela Nuvali, launched in December 2024, sold 23 units per month on average in its first five months, reflecting continued interest despite rising land values.
In just the first four months of 2025, flagship developments such as Crescela and Southdale Settings in Nuvali, Parklane Settings in Vermosa, and Aldea Grove Estates in Angeles, Pampanga have all posted strong sales numbers—confirming the sustained appeal of Avida’s house-and-lot offerings.
Meeting the Market’s Evolving Needs
“There is sustained demand for homes that offer space, flexibility, and a stronger sense of community—especially in areas where accessibility and infrastructure are rapidly improving,” shared Aris Gonzales, Head of Avida Land’s Project and Strategic Management Group.
Post-pandemic priorities have shifted toward lifestyle quality, and horizontal communities are fast becoming the preferred option for middle-income families. Factors like expandable space, exclusivity, and proximity to services and transport hubs are now leading buyer preferences—needs that Avida communities are uniquely positioned to fulfill.
Thoughtful Design with Room to Grow
Avida’s homes typically span lot areas of 125 to 180 sqm and floor areas of 67 to 114 sqm, designed with future expansion in mind. With sustainability at its core, each development includes:
- Solar-powered streetlights
- Eco Yards for composting
- A 1:1 tree planting initiative
- Masterplans prioritizing walkability, open spaces, and community interaction
These features underscore Avida’s commitment to both functional design and long-term livability.
Expanding Where Growth Happens
Looking ahead, Avida Land is focusing its expansion efforts on the infrastructure-rich corridors of Laguna, Cavite, Pampanga, and Bulacan—regions poised for growth with strong economic activity and improved access to Metro Manila.
By offering well-planned, strategically located house-and-lot communities, Avida Land continues to prove that suburban living is no longer just an alternative—it’s becoming the top choice for a growing number of Filipino families seeking space, value, and a better way of life.
